Research and Design of Cultural and Creative Souvenirs of Intangible Heritage Dejiang Nuo Mask

Abstract

Guizhou Dejiang Nuo mask is China’s precious intangible cultural heritage. Through the investigation and analysis of the tourist cultural and creative souvenir market of Nuo masks, this article combines modern design thinking and methods to deal with the patterns of Nuo masks artistically, and integrates its cultural connotation into the innovative design of tourist cultural and creative souvenirs. In this way, the product is enriched with regional cultural characteristics and has both aesthetics and practicality, thereby promoting the development and inheritance of Guizhou Dejiang Nuo mask culture.