TAI, Yimin. Research on the Effect of Brand Spokesperson’s Choice on Consumers’ Purchase Intention——Take “Yang Li Intel Event” as an example. Economics & Management Review, [S. l.], v. 3, n. 1, 2022. DOI: 10.37420/j.emr.2022.022. Disponível em: http://masonpublish.org/index.php/the-economics-management-review/article/view/158. Acesso em: 26 apr. 2025.