Transformation and Restructuring: Decoding the AI-Driven Creative Logic of Micro-Short Drama Video Production from SkyReels

Abstract

This study examines how AI-driven platforms like SkyReels transform micro-short drama production by integrating AI into creative conceptualization, content generation, workflows, and audience engagement. Through a mixed-methods analysis, we identify a shift from creator-centric to user-driven models, highlighting challenges like content homogenization and ethical concerns in AI authorship. We propose a framework for sustainable development, combining technical standards, cultural localization, and editorial oversight, to guide the global evolution of micro-short drama ecosystems