The Current Situation and Reflection of Online Picture Infringement on E-commerce Platform

Abstract

In recent years, with the popularity of the Internet and the diversification of information dissemination, various e-commerce platforms have developed vigorously, and the problem of infringement of online pictures is also increasing day by day. Especially in the process of the commercialization of pictures, because of the various subject identities of the e-commerce platform, it is easy to infringe upon the rights of distribution, reproduction and information dissemination of online pictures. Due to the lack of legal awareness of e-commerce enterprises, legislative work is not perfect and other problems, the phenomenon of picture infringement often occurs. In order to promote the e-commerce platform to move forward in the direction of standardization and legality, it is necessary to co-govern with the joint efforts of enterprises, government, society and individuals, so as to get rid of the dilemma of online picture infringement.