Research on the connotation excavation and revitalization path of the Red Village heritage of the Long March in Ganzi Prefecture

Authors

  • Lifeng Sun
  • Li Guo

Keywords:

Long March Red Village, Red Village, Heritage revitalization, Connotation mining, Ganzi Prefecture

Abstract

Ganzi Prefecture is an important area where the Red Army passed through and achieved its rendezvous during the Long March. The construction of the Long March National Cultural Park has made villages the basic spatial units for the inheritance of red culture. This article conducts research on the heritage connotation and revitalization path of the Long March red villages in Ganzi Prefecture. The Long March heritage of Ganzi Prefecture presents a spatial pattern of “one axis, three lines, and three cores”, with overall characteristics of “high content abundance and uneven carrier carrying capacity”; The connotation of heritage can be decomposed into four aspects: history, ethnicity, space, and era. Historical connotation is the foundation and core, ethnic connotation is the most recognizable, spatial connotation is the combination of red culture, ethnic culture, and plateau ecology, and era connotation has contemporary functions such as education, ethnic unity, and progress; And propose a hierarchical activation path: the main path is protective activation and digital activation, and the auxiliary path is community-based activation and narrative activation.

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Published

2026-10-30

How to Cite

Sun, L., & Guo, L. (2026). Research on the connotation excavation and revitalization path of the Red Village heritage of the Long March in Ganzi Prefecture. Communication & Education Review, 7(7), 68–78. Retrieved from https://masonpublish.org/index.php/the-communication-education-revi/article/view/1071

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